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Playtex Mysize – New (My Beautiful Ornamental, My Plain Must Have)
Playtex MySize (New 1/2 Cup Sizes)
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: Playtex
: Playtex MySize (New 1/2 Cup Sizes)
Following the hugely successful US launch of Playtex half sizes - where 50% of bra sales now go through half sizes - Playtex MySize now looks set to take the UK market by storm, having already generated a huge amount of publicity – from The Daily Mail and The Times to Grazia and Channel 4’s Ten Years Younger.
Finding the perfect bra can be a real challenge and so we are delighted to see Playtex, is launching MySize – a new range of bras that come in half cup sizes. Its MySize line is marketed at women aged 35 and over, who might be seeking more tailored support as time takes its toll. Women are very unique in terms of shape and size and this tailored approach to lingerie truly understands this and will help you achieve the best silhouette possible. Playtex said its research had revealed nearly six in ten women want bras to be sold in half sizes.
Have you experienced being in between cup sizes - perhaps too big for a B but not quite filling a C? Now for the first time ever, you’ll be able to enjoy the feeling of a perfectly fitting bra – a bra that’s neither too big nor too small in the cup, but exactly right.
Playtex is thrilled to be launching Playtex MySize - a range of pretty, moulded bras which come in both regular and half size cups; promising the perfect fit and not just a near fit. You can get half sizes in shoes, so why not in bras?
As well as giving exceptional Playtex comfort, the ‘MySize’ range of half cup sizes aims to fit the contours of the body without compromise and is available from A through to D and everything in between.
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